Tuesday, May 12, 2009

Swine flu's impact on the FTSE 100

Spectrum, a social media analysis company based in the UK, recently showed the impact of swine flu on British travel and leisure companies.  The cost to these companies in market value?  A whopping 413 million British pounds.

The chart that they've produced documenting this, below, impressively reinforces the value of business intelligence - delivering rapid insight into changing market conditions.

From Spectrum's blog:

Swine flu fever has gripped the country in more ways than one.  Our analysis reveals that the virus wiped a combined total of £413 million from the value of FTSE 100 travel and leisure companies British Airways, TUI Travel, Carnival and Thomas Cook in just three days.  Carnival has been the worst hit in financial terms, losing £187 million from its value followed by British Airways, TUI Travel and Thomas Cook which lost £156 million, £41 million and £29 million respectively.  However, the biggest loser in percentage terms is British Airways, which has lost 8.3% of its value.  Carnival, TUI Travel and Thomas Cook have lost 4.7%, 1.4% and 1.3%, respectively.




[caption id="" align="alignnone" width="638" caption="There goes 413 million British pounds."]There goes 413 million British pounds.[/caption]

The report is also a great example of the power of Fin-buzz, a market sentiment analysis service recently launched by Spectrum.  Fin-buzz is a combination of both media and financial analytics. Fin-buzz allows stock traders and investor relations professionals to track the effects of media sentiment on share prices in real-time.

Spectrum is a Birst customer -- Fin-buzz is based on Birst’s on-demand business intelligence solution.

To learn more about Fin-buzz, check out the website. They have more compelling reports available there.

To learn more about Spectrum as a Birst customer, check out today's press release.